This is La’eeb, the official mascot of the FIFA 2022 in Qatar. He comes from the mascot verse, a parallel universe where all tournament mascots live. La’eeb is an Arabic word that means “super-skilled player,” and it “will bring the joy of football to everyone,” spreading it with his youthful spirit.
Popular stories or cartoons characters from the host country are used to demonstrate the country’s identity and culture, with La’eeb taking his place in the 2022 FIFA World Cup, which will be held in Qatar.
Every year, FIFA selects a unique mascot or an original character for the World Cup, which plays a fantastic role in promoting the event. This trend began with the 1966 FIFA World Cup when a prestigious lion named World Cup Willie became the event’s official mascot for the first time. La’eeb and Willie belong to the same mascot universe.
La’eeb resembles the ghutrah, also known as a keffiyeh, the traditional Arabic white headscarf popular in most Arabic countries, which has eyes and lips and floats over the ground. When we see La’eeb, it reminds us of Casper a little bit, doesn’t it 👻.